WECON event coverage
Capturing more than an event: capturing connection
WECON is a business network that regularly brings its members together. Interactive activities make it easier to start conversations and get to know one another in person. For WECON Cologne, we captured these encounters on location through photography and video. Real conversations, shared experiences and the energy of each event are at the heart of our work. Our coverage shows what makes the network distinctive: people coming together, getting to know each other and building connections.
WECON comedy event
Sharing a laugh, starting conversations and making new connections: this aftermovie captures the atmosphere of a WECON event.
WECON padel event
Networking in motion: shared activities bring WECON members together and create opportunities to connect.
One event, multiple perspectives
On location, we create content for different channels: short social content sequences, event aftermovies, photos and interviews. Films capture the overall atmosphere, while photography preserves individual encounters and moments. Interviews give the network’s members a voice of their own. We also produced a branded WECON microphone to make the brand visible in these conversations. Together, these formats do more than document an event: they carry its energy beyond the day itself.
Credits
Client: WECON Cologne Photography & video, social content, event aftermovies and interviews: Maluure Branded WECON microphone: Maluure Partner agency: Marius Wiemann Media