Tradition Meets Design – An Anniversary with Heart
To convey Griesson’s values and history visually, we developed a comprehensive branding concept that gave the event a cohesive, elegant setting. The central key visual – a traditional gingerbread heart – symbolised a passion for baking. This visual theme was applied consistently across all event materials. From menus and crosswords to information panels for the historical timeline display – every design element was crafted with close attention to detail, inviting guests to explore the company’s history. A particular highlight was a series of stars featuring employees celebrating service anniversaries. The result was cohesive event communication that skilfully combined tradition with a contemporary approach.
„For this significant anniversary, Honigdachs developed a key visual and a wide range of print materials that translated the values and distinctive aspects of the company’s history into a unifying design theme for the event – giving us comprehensive event communication with a truly personal touch!"
Credits
Photography: FARBTON / Katharina Sterl, Frederic Hafner, Sabine Möbius