
Explainer video
Complex ideas made simple – in under 90 seconds.
An animated explainer video or SaaS explainer that makes your offering easy to understand. Concept, script, storyboard, animation and sound – all from one team.
Start an enquiryBlueAnt – SaaS Explainer
An example of a SaaS explainer video: introducing BlueAnt project and portfolio management software for companies that plan, prioritise and manage multiple projects centrally.
When people understand your offering, it sells.
Many products and services need explaining – especially in SaaS, tech and B2B. A good explainer video saves your prospects the effort of working out what you offer. In under 90 seconds, it shows what you do, who it is for, why it matters and what sets you apart. Clear, measured and to the point.
How we create your explainer video at Maluure
We start with a strategic briefing: audience, message, benefits, tone of voice. From there, we develop a precise script, a storyboard and a visual concept that fits your brand. We produce the animation, voice-over, sound design and final versions for web, social and sales entirely in-house – without passing responsibility back and forth.
More than a video – a sales tool
An explainer video belongs on more than just your homepage. From the outset, we plan how it will work across your customer journey: as a hero element on a landing page, in a pitch deck, in sales emails, as an onboarding video or edited into social cutdowns. That way, one production supports marketing and sales in multiple ways.
Who is this for?
For SaaS providers, B2B service providers, niche market leaders and start-ups that currently struggle to explain their offering simply. If you regularly find yourself saying “Actually, we do more than that…”, an explainer video is almost always worthwhile.